10/22/09 R.A.M.P. Collecting Funds for Heaters & Winter Coat Drive for November KY Visit

Many of you know Amy Guerrieri as the owner of the Upper Crust Bagel Company in Old Greenwich. You may not know some of the extraordinary things she has been up to the past year - such as helping children and families in the poorest part of the United States, the Appalachian Mountains - and launching a new children's beverage, ROCKIN' WATER™.

ROCKIN' WATER is the first beverage with a nutritional combination developed especially for kids. It has 11 essential vitamins and minerals, 3 grams of fiber, plus the antioxidant level equal to a serving of fruit, reaching 500 on the ORAC antioxidant scale. ROCKIN' WATER is all natural with no artificial flavoring, coloring or preservatives and comes in four fabulous flavors - Apple, Orange, Grape and Cherry. It's made by "Mom's who love their kids!" You can learn more at www.rockinwater.com.

ROCKIN' WATER also wants to make a difference in kids' lives. For every bottle of ROCKIN' WATER sold, ROCKIN' WATER will donate 2 cents to R.A.M.P. - The Rockin' Appalachian Mom Project. R.A.M.P. works to help poverty stricken kids in the Appalachian region of the U.S. (www.rampamerica.org), and is a non-profit organization that Amy Guerrieri founded after seeing the plight of Appalachian children and their need for better nutrition. Last spring Amy was moved by a segment she saw on television where they reported on the people of Appalachia and the many struggles the families faced.

Amy jumped into action. Since the spring, Amy has been to Kentucky three times bringing thousands of bottles of ROCKIN' WATER, three full truckloads of donated items (including backpacks filled with supplies, diapers, children's and adult clothing, furniture, beds and anything else that is needed). Amy has also been mentoring Moms in Martin County, Kentucky, the poorest county in the U.S., to help them with nutritional needs of their children, financial resources, and has secured, cleaned and repaired one family's home that was in dire need of repairs so that it is now livable and safe for their children.

In mid-November, Amy is planning another trip brining medical supplies and items to help the families get through the long winter ahead.

* To give you some background on RAMP, visit www.rampamerica.org * To read a blog that describes Amy's first visit to Kentucky, click here

* Watch the NBC Nightly News with Brian Williams story that aired in March after Amy's first trip to Kentucky, click here

R.A.M.P.'s Goals:

Improve the nutritional well being of the children of Appalachia Promote the dignity and self-worth of the Moms of Appalachia by promoting self-help and mentoring them Provide resources for enrichment of both Mothers and their children - nutritionally, emotionally and financially Ensure the recipients of R.A.M.P.'s work "pay it forward" by helping other Moms of AppalachiaWork community-to-community, family-to-family, Mom-to-Mom and Kid-to-kid
How Can You Help?

R.A.M.P. is currently fundraising to raise money to purchase 150 heaters for this winter (heaters approx $150 each, including Kerosene for the winter). To help, send a check made out to R.A.M.P. to address below. R.A.M.P. is also holding a winter clothing drive. If you have any gently used or new winter coats, gloves, hats, boots, etc., please bring them to

ROCKIN' WATER's office at the address below or contact R.A.M.P. at 203-990-0000

R.A.M.P.187 Sound Beach AvenueOld Greenwich, CT 06870

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